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Making Google Work for You
As a small a medium size business you always have to be on the look out for services that you can use to make your hard earned dollar go further. Everyone knows Google is the king when it comes to search engines but did you know that they also offer some great services that will help you grow your business online. Here a list of a few of my favorites that you can integrate quickly to your online activities.
3 Tips for PPC Success
With the rise of Google's Adwords, Yahoo Search Marketing and MSN Adcenter and the ease of which you can start a PPC campaign a lot of companies and individuals have taken to advertising online. In recent years they have greatly improved their PPC models and usability and the ease of which you can get in front of your potential customers. Now more and more companies advertise online, but how effective are they?
SEO And The Long Tail: Can You Optimize For The Occasional Visitor? Part 2
Recently Chris Anderson published a book call the Long Tail. He goes into great detail about on how the ecommerce model is set up ideally for the Long tail and it can have the greatest impact on your business. But How can you really take advantage of that knowledge and do search engine optimization for the occasional visitor? Part 2
Seo And The Long Tail: Can You Optimize For The Occasional Visitor? Part 1
Recently Chris Anderson published a book call the Long Tail. He goes into great detail about on how the ecommerce model is set up ideally for the Long tail and it can have the greatest impact on your business. But How can you really take advantage of that knowledge and do search engine optimization for the occasional visitor? Part 1
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